The PsyOps Playbook

The PsyOps Playbook

How much of what you think, feel, and do is actually being shaped without you realizing it?

In The PsyOps Playbook, Dr. Kevin Zadai sits down with behavioral expert Chase Hughes for a revealing conversation about human behavior, influence, perception, and the forces competing for our attention.

Throughout the series, Chase explores how our habits, assumptions, distractions, emotional reactions, and need for certainty can quietly influence the way we experience the world and make decisions.

Learn to recognize the patterns operating beneath the surface, question what may be shaping your behavior, and develop greater awareness of how you respond to the world around you.

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The PsyOps Playbook
  • What Can't We See

    How much of the world around us do we actually understand?

    In the final episode of The PsyOps Playbook, Dr. Kevin Zadai and behavioral expert Chase Hughes explore what happens when an experience challenges what you thought you knew about reality.

    Chase shares an unusual personal experience that...

  • Your Mind is the Target

    What if some of your decisions are being made before you’re even consciously aware of them?

    In Episode 4 of The PsyOps Playbook, behavioral expert Chase Hughes introduces the FATE Model—four powerful forces that can shape the way you think, respond, and make decisions. From social media and adve...

  • Beneath the Surface

  • How They Control You

    Psychological manipulation isn't limited to governments or intelligence agencies—it happens in everyday conversations, relationships, organizations, and culture.

    In this first episode of The PsyOps Playbook, Dr. Kevin Zadai sits down with behavioral profiling expert Chase Hughes to uncover the ...

  • The Playbook Exposed

    How do psychological operations actually work?

    In Episode 2 of The PsyOps Playbook, Dr. Kevin Zadai sits down with behavioral expert Chase Hughes to break down the hidden framework behind modern psychological operations. From repetition and fear to artificial consensus, media loops, and percepti...